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Problem Solved: How to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them by Michael Johnson
Problem Solved: How to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them by Michael Johnson
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Problem Solved: How to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them
Author(s): Michael Johnson
Pub: Phaidon Press
Pack Qty: 0 (Hardback)
ISBN: 9780714864730 - New
Subjects: Arts & Photography, Decorative Arts & Design, Graphic Design, Commercial, Techniques, Business & Money, Skills
Author(s): Michael Johnson
Pub: Phaidon Press
Pack Qty: 0 (Hardback)
ISBN: 9780714864730 - New
Subjects: Arts & Photography, Decorative Arts & Design, Graphic Design, Commercial, Techniques, Business & Money, Skills
254mm x 219mm x 28mm
Publication: 3 September 2012Seiten: 320
A primer in design and communication that offers solutions to the recurring problems faced by by students and professionals. It explores the ways creatives interpret their clients' brief, propose new ideas and reinvent existing products and brands, referring to a huge cross-section of different projects by acclaimed designers and agencies, including Saatchi and Saatchi, Paul Rand, George Lois, Bob Gill and Pentagram.
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